Finance-minded analysis for sports cards and TCG.
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Episode 6
Episode 06 Using Psychology For Better Sports Cards Decisions
Jun 24, 2025Buyers buy emotionally. Sellers sell emotionally. Learn 5 biases to avoid, 4 psychology plays for profit, and using the offseason logic hack.
Episode 5
Episode 05 The Sleeping Soccer Storm Ft. Scott @thesocoexpo
Jun 17, 2025Scott of SoCo Expo, shares what it takes to build the largest soccer card show. 170 vendors, 80k sq ft, and World Cup on the horizon.
Episode 4
Episode 04 Making Use of the Marketing Machine
Jun 10, 2025What feeds the marketing machine in sports cards? Learn MLD framework, 2 ingredients for success, and analyzing sets by total auction value.
Episode 3
Episode 03 A New Card Valuation Framework
Jun 5, 2025Demand side economics in sports cards. Why people collect, what forms it takes, and which archetypes to target using the MLD framework.
Episode 2
Episode 02 Card Historynomics: Sports Cards Past
Jun 3, 2025A walk through sports card history to understand supply side economics. Do cards behave like other assets? Which bucket do they belong in?
Episode 1
Episode 01 Welcome to the Canary’s Coal Mine
May 29, 2025The intersection of collecting, investment, and market theory for sports cards. Financial fundamentals applied to cards, a real asset class.